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Personas In Motion - How Businesses Use Personas
19 Lessons -
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Best Practice for Implementing Personas
19 Lessons -
Personas are characters that are carefully designed to represent segments of your customer base. They help you to speak directly to your desired audience and to humanise them. This course will enable you to create your perfect personas and utilise them in a way that will ensure you are always targeting and tailoring everything your business does to your perfect customer.
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